Growing in the business is a very important thing however; it is definitely a hard task. Finding clients is never an easy thing which is why web designers and graphic designers are always looking for more and more opportunities to grow. This is one of the major challenges that every designer especially freelancers have to face. If you are a designer, you cannot simply sit around and wait for projects to come to you. Always remember that there are no quick ways to success so stop looking for that elusive magic wand. You need to get more practical in order to get some really good and positive results.
It is true that your work will speak for itself but only when it will reach to your potential clients. You need to pay attention to every little detail related to your career instead of waiting for projects to come to you. When a client will witness your dedication, he will obviously trust you more with his projects. Also, it is a very good marketing strategy as clients who are already impressed with your work will recommend you to other clients as well who are looking for good designers. Following are a few tips that you can follow in order to boost your sales:
Attending Calls – Giving Importance to the Caller :
It is not possible to answer all of your calls which is why a lot of people are opting for Voice Mails. However, if you really want to grow in business, you need to stay in touch with the people who are looking for you. If you are very busy then you can opt for voice mails for sure but if you have the time to time to attend calls, make sure you do.
You will be surprised to see how many opportunities these phone calls can bring for you. Sometimes a client is making an urgent call and if you are lucky enough to attend it, you might end up getting a perfect project for yourself. At times, missing a phone call is not just a call it is missing an opportunity. So, make sure that you try and attend all the important calls. It will also give an impression that you are easily approachable and clients will depend on you at the time of need.
Also, if you are already working on a project or if you have sent a proposal to some client, he might call you to discuss it in future and nothing is more annoying than a designer not answering the call. The future of the project depends on that one call so never miss the important ones. Being reachable is one of the biggest advantages that you will have. Well, this in no way means that you should go crazy attending calls. When you are extremely busy, take advantage of voice calls but when you can, do answer. Also, make sure that when you get free you do return all the calls.
Official Domain – An Indispensable Business Element :
You have to come out as a professional and not as a regular freelancer. Since most of your communication will be through emails, you need to get a domain registered for your website and you should have an email address on that. Using hotmail, yahoo etc are fine for personal use but when it comes to professional work, make sure you have an email address with your company’s domain. There are many reasons why you should use an email address with your company’s name. Let’s take a look at a few reasons:
– Promotion: This is one of the best ways to make your company name popular. Every time you send out an email, clients will get to read your company’s name so you are promoting your company in a good way. You obviously do not want to promote hotmail or Gmail so isn’t it better that you promote your own company as much as possible.
– Credibility: An official email address brings a lot of credibility to your brand’s name. A person will be able to trust you more with an official email address rather than having an email address at some free website. So, in order to maintain your credibility, you should have an official domain.
– Your Own Image: Well. Any email address at hotmail or Gmail gives an impression of a teenager. It won’t depict you as a good professional as the client may think you do not have enough resources to have your own email address. In such cases, they might think you won’t have enough resources to handle the project as well. A personal email address means you have an established company and your image will be of a professional.
– Limitations: You will also come across a lot of limitations when it comes to other email addresses. For instance, they will have limitations on size and volume of emails. You won’t be able to store all of your personal emails and deleting official emails is not a very good thing. So get an official email address so that you flourish into the business world.
Organize Your Way to Success :
No work can be done if you are not properly organized. If you are working on a lot of projects it is obviously hard to remember the little details of every project. If you are discussing something over the phone with the client, you need to have an easy access to all the details related to that project and that can only happen if you are more organized. It is all about making a good impression on your client and if you sound organized and not a mess over the phone, you can actually impress your client.
Also, if you are not organized you might end up missing deadlines. It is natural for a human being to forget things and if you do not have list of important tasks or projects you might miss out on a lot. This will not only decrease your stress level but if a client gets to know that you are organized you will appear more of a professional and a reliable person to your client.
Networking is the Best !
Networking is one of the most important things to boost your sales. You will only get more projects if people really know about you so promoting yourself is essential. There are a lot of networking websites where you can promote yourself. Also, make sure you maintain a good reputation with all your clients and even if the project has ended, you need to call them on n off, just to have a nice professional conversation.
An Abstract of the Post :
In order to boost your sales, you do not have to make major changes. All you need to do is make minor changes in your everyday routine and you will be amazed at the response. Small details always matter a lot so you need to start from minor changes. As a professional you need to promote yourself and make a good impression of yours and these little changes can bring about a great different. So, get organized, start taking calls, advertise your work and see your work progress immensely. Do not spend a lot of money on marketing yourself when you can do that for free. Think intelligent and you can boost your sales.