It is so much simpler today to find out what customers want, than it ever was before. Of course, the same things that make it so much easier to find out how best to serve customers can also make these people more difficult to satisfy. Analysis and data can be very helpful, but they simply won’t do the whole job. What is important to remember, and easy to forget, is that customers are real people, not just figurative characters or statistics. Real people have voices, and like to be heard. There is no simpler way to find out what people want than by just asking them. In addition, today, people have so many ways to be heard that it is dizzying. What these people have to say may not always be positive or encouraging, but the fact is, they will probably be saying it whether or not a business actually listens. It’s probably better to hear what they have to say, and maybe even give them a place to say it.
According to statistics released by Facebook last August, the website enjoys over 37,000 comments and “likes” every second. That level of interaction should be enough to prove there are a lot of people using the website, giving it the potential to be a great marketing opportunity.
These days, searching for a new job starts online, and often this is the only place some people trust to find opportunities. Job searching on the Internet can be done from the comfort of your own home, in a coffee shop or at a restaurant. It definitely beats the old-fashioned way of driving to different organizations, going to the nearby office supply store to gain access to a fax machine, and sending hundreds of emails out to employers just to get your resume seen.
If you are creating a blog that goes with your online business, then you will want to make use of a number of social media platforms to spread information about your blog. There are many platforms available, but by combining three of the most popular – Facebook, Twitter and Pinterest – you can really reach out to a huge number of people on a varied collection of networks.
You know that social media is a great way to promote your business, and so you’ve signed up for accounts on all the major networks. You’re on Facebook and Twitter. After Google+ and Pinterest came along, you signed up for those. Now you’re looking at doing more on Instagram, and you’re trying to create more videos on YouTube now that video is ranking higher in search. It seems like you spend the majority of your time creating content, updating your status, responding to messages and pursuing followers.
In days gone by, the most desirable platforms for advertisement were Radio, TV and Print. Nowadays, if you do not have an e-commerce or product promotion website, you might as well be winking to a lady in the dark. Social Marketing enjoys a position at the epicentre of all these advertising campaigns with Facebook and Twitter being the major forces to be reckoned with.
There is almost a new twist to the age old supposed love story of SEO and content marketing; but there has been some changes that almost makes one ask and quite pertinently too, did marketers miss the marriage of social media and SEO content? There has been a new angle to the relationship between SEO and its content marketing habits. With social media marketing on the rise and quite successfully too content marketing has found a new avenue of self-expression – and thus as one may say a happy marriage too. Social media marketing has broadened the scope of the erstwhile SEO marketing and this has likewise had its impact on the scope of content marketing as well. Continue reading Marriage of Social Media and SEO Content – What Do Marketers Have To Say
At present, no one can actually deny the importance of social media networks. There are more than thousand of social networking websites but among all, you can only find two to three as the top competitors such as Facebook, twitter, LinkedIn, MySpace and Google plus. Although the main purpose of these networks is user’s engagement but if you are an internet marketing expert then you can see these platforms as a big market. Well, if you a conventional hypothesis about the role of social networking then you can imagine this concept as contrary to traditional business practices. In past business personnel and prospective customers were constrained to their local markets but now you can explore world markets while sitting before your desktop computer. It means that you can discuss the positives and negatives of a product brand to invite suggestions from your friends and family. This way, it can help you to decide the best substitute among the over saturated product market. What’s the Role of Social Media in Internet Marketing? Here we are going to find out. Continue reading What’s the Role of Social Media in Internet Marketing?
Is making a Facebook page tough? When it comes to making your Facebook page, you would not find any issue as its simple enough, but when it comes to optimizing it then definitely troubles may occur for you. You may get hundreds of suggestions, some say that using keywords in the filenames of uploads will be beneficial. Whereas others narrate a different story, that linking up your entire URL with your fan page will work out. But to get the best plan to Optimize your Facebook Page would take a hell lot of time from your clock.
The best way to define social media is to break it down. Media is an instrument of communication, like a newspaper or a radio, so social media would be a social instrument of communication. Continue reading The Bright Side of Social Media