As a solopreneur, we are it. The puck stops with us and we have no one else to blame our shortcomings on. The good news is that no one can take our credit either. We get the pride of being a self-made man or woman. While this glory may seem great for a while, things can get pretty frustrating when you are maxing out your time and creativity. You need some help. While you might not want to get it in the form of human responsibilities, you could get some help from top WordPress plugins.
Where Are We Spending Our Time?
Since we don’t have a boss, we rarely have someone that audits us and makes sure that we are doing our tasks efficiently. It is easy to get lost in the sea of emails that we have coming in and totally forget what our goals were for the day. If we allow this to happen often enough, we will be totally off course and most likely very behind on our most important projects.
Giving ourselves an audit of where we are spending our time is important. When we know where we are spending our time, we are able to optimize and ensure that we do not waste time doing things that are not going to get us to our goals.
Before you start looking for plugins to solve your problems, you should understand where your problem areas are and where you can improve. Most of us find ourselves getting lost in the mundane as we are dealing with yet another tech issue that has arisen or trying to rank better in the search engines.
The Good News:
The good news is that whatever your problem is, there is most often a plugin out there to solve that problem. There are thousands of people that use WordPress and many of them has dealt with the same challenge that you are dealing with now so a solution has already been made. You just have to find it. Let’s go on to look at 4 WordPress plugins that will save you a ton of time.
1. Yoast SEO:
SEO. You have a love/hate relationship. Sometimes you’re up and sometimes you’re down. Literally. In the search engines.
The worst part of dealing with SEO is the tedious checks that you have to do on every page and post. If you forget something simple, you could leave serious juice on the table that could help you rank in SERPS.
In walks Yoast SEO and it is love at first sight.
The beauty with the Yoast SEO plugin is that you are able to choose a keyword or multiple keywords that you want to rank for so that you can optimize for them. There is a checklist on the page or post that shows you what SEO points you have hit the nail on the head with and what you need to improve upon. You will also be able to see your readability score and if you need to improve on your writing.
Instead of having to check through everything on your own, you automate the process which is a big time saver.
OptinMonster is definitely a monster. A monster at conversions that is. If you want to make sure that you have done everything that you can to convert then having OptinMonster on your side is a must.
This powerful lead generation solution helps you convert with high-performing pre-built templates with proven track records of being able to grab leads. And convert them into customers. There are many options like lightbox popups, floating bars, full-screen welcome mats and more.
You have the ability to show personalized messages to each person on your site based on where they are located. The referral source or the page or section of your site where the visitor is viewing.
Does it look like your visitor is about to leave the site? The exit-intent technology helps recover abandoning visitors into leads. How does it do this? It shows them a customized campaign just as they are about to leave the site. You might say something like, “Leaving? Let us keep you up to date on the latest trends in xyz. Enter your email” to get them to subscribe to your email list.
You can also create special offers to target repeat visitors backed on how they interact with your site. This means you are able help them through the buying cycle much easier vs having to start at the beginning to make sure that you don’t miss anything.
It doesn’t matter which of the major email marketing services you use since it is easy to integrate OptinMonster with them.
When you are able to convert more of your visitors, this will save you a lot of time, energy and effort.
If you’re ready to have a membership site then MemberPress is a must among WordPress Plugins. This plugin will save you time by giving you a completely out of the box solution. You don’t have to look around for addons or other pieces to the puzzle because it is all there whether you are selling online courses, giving access to private forums or segmenting your site for members only.
Unless you are a great coder, it can take a long time to build a perfect WordPress design on your own. Save time and brain power by using BeaverBuilder. This simple drag and drop solution will have your website up and running in no time.
These are all very useful WordPress plugins to have in you toolkit, and any wise solopreneur won’t ignore their value.
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