Why Content Marketing Strategy is Integral to Link Building?
In the beginning, little did people think about the quality of content because the entire focus of search engine optimization was on keywords and back-links. The idea was that better you are in using keywords in content better would be the search rankings. As SEO evolved, the search algorithms changed. When it became apparent that earning more back-links is also necessary to boost rankings. Until recently, making a good number of back-links appeared to be the only way to climb the ranking ladder. The quality of link was not a factor at all. Link Building from sites of low quality were also acceptable. All this has now changed drastically. To qualify for good ranks, you must acquire quality links that Google trusts and to achieve it you must depend on quality content. The SEO professionals at San Antonio Marketing Office would agree to this.
